These aggressive expansion plans include entering states like Michigan, Ohio, and Massachusetts for the very first time.
It also added digital exterior menu boards and ordering kiosks in the dining room.
As a result of these efforts, the chain experienced a double-digit increase in sales.
“Our brand position is a higher-quality quick-service, or a cheaper, faster, fast casual.
Members also get to take advantage of exclusive deals.
It also experienced the “least problems” of all the restaurants.
