Coca-Colamay be stepping on Starbucks' toes soon.

The iconic soda company has been lookingtoward innovationto break out of the boundaries and open new doors.

And unbeknownst to many Americans, it has already been well on its way.

Coke

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Most recently, Coca-Cola announced plans to launch those products in the U.S. by the end of the year.

The units provide autonomous coffee at “the touch of a button,” completely barista-free.

The beverage maker has been busy breaking its own rules recently.

Costa Express machines

Costa Coffee