Bet you could’t think of Cinnabon without having delicious, fluffy cinnamon rolls come to mind.

For almost four decades, Cinnabon has been the king ofcinnamon rolls.

However, Cinnabon isn’t all sugar,spice, and everything nice.

cinnabon in mall

Photo: Westfield Southcenter Cinnabon / Facebook

And yes, there is a reason why there are so many Cinnabons in malls and airports.

And there’s a reason for it.

According to theWall Street Journal, Cinnabon uses scent as a strong marketing tool.

cinnabon employee

Cinnabon / Facebook

In addition, the ovens are located at the front of the stores for a reason.

Talk about smart marketing!

Cinnabon’s Classic Roll has over 800 calories

Brace yourselves.

cinnabon classic roll

Photo: Courtesy of Cinnabon

That’s over three days' worth of recommended sugar for the average woman.

that without an extra side of frosting which will add an additional 220+ calories and 23+grams of sugar.

This was in reference to her iconic, cinnamon bun-like hairstyle in the original Star Wars.

Article image

Shutterstock

Fans on social media were offended by the apparent use of her untimely death to promote the company.

This is because its secret ingredient is not so secret anymore.

Perhaps unsurprisingly, Cinnabon’s most precious ingredient iscinnamonbut not just any old cinnamon.

Cinnabon baking tray

Cinnabon/Facebook

According toTaste of Home, Cinnabon trademarked Makara cinnamon back in 1996.

This means you might only buy this sweet spice that is perfect for home baking through the famous chain.

But the real ‘secret’ has never been revealed.

cinnabon in mall

Photo: Westfield Southcenter Cinnabon / Facebook

They got very close to perfection, but something was missing. "

I started thinking about my grandmother," Brusseautold a radio station.

“What would she have done?

cinnabon order and store

Cinnabon / Facebook

And the big idea came, and that was the day.

That’s Cinnabon’s secret!”

According toMel Magazine, Cinnabon uses an ingredient calledsodium alginatein its recipe.

cinnabon frosting filled cinnapastry

The more you know!

Cinnabon now has awhole line of frozen items available at your local Walmart.

cinnabon store

Courtesy of Cinnabon