If you’ve noticed morestore brandson grocery store shelves lately, you’re not alone.

Today we have more than 600 products available."

If you’re a Whole Foods shopper, then you probably already purchase plenty of 365 products.

365 whole foods brand organic ketchup

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But, how much do you really know about the company’s house brand?

Here are several things that even the most ardent Whole Foods fans might not know about 365.

For the most part, that’s not the case.

whole foods 365 cereals

Whole Foods

Oftentimes, a name-brand supplier actually makes these products.

The items just have a different label.

TakeCostco, for example.

bottles of whole foods 365 organic vinegar

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“Manufacturers are kept under lock and key,” says Ramhold.

An investigation byConsumer Reports, however, suggested this was untrue.

The365 peanut butterat Whole Foods, on the other hand, has just one ingredientdry roasted peanuts.

365 organic greek yogurt

Whole Foods

Some Whole Foods customers have taken to social media to proclaim their love for the popular product.

“Can’t walk past it without buying more,” one shopper wrote onReddit.

woman in athletic gear shopping in Whole Foods

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365 soap

Amazon

365 organic creamy peanut butter jar

Ann Marie Langrehr/Eat This, Not That!