Food quality is one area that restaurants of all sizes and varieties can’t afford to overlook in 2024.
As such, consumers rightfully expect a certain level of quality in exchange for their dollars.
Enjoying a great burger on a budget used to be as easy as a trip to the localdrive-thru.
Photo: Shutterstock
Nowadays, finding a halfway decentburger that doesn’t break the bankis much more difficult.
Fast forward to today, and consumers are staring up in disbelief at steep menu prices.
“Now I can’t justify the expense.
Photo: Susan Law Cain / Shutterstock. Design: Eat This, Not That!
Frustrated customers haven’t been shy about voicing their complaints.
Let’s take a look at five burger chains with the most food quality complaints in 2024.
Oh, and he received the wrong order.
Photo: Deutschlandreform / Shutterstock. Design: Eat This, Not That!
“40 minutes to get food from Burger King is unacceptable,” hewroteon X.
“I’d rather spend my cash where they value my time and provide decent service.
Did you really think a measly $10 would make up for an hour of waiting?”
Photo: Urban Images. Design: Eat This, Not That!
According to many patrons, that same quality just isn’t there anymore.
“Burger King used to be my favorite fast food place.
Their fries and onion rings were my favorite.
Photo: William A. Morgan / Shutterstock
Now not only has the quality gone into the trash.
Still, global brand recognition and millions of loyal customers doesn’t necessarily translate to customer satisfaction.
The burger chain has promised to prioritize lowering prices moving forward.
Shutterstock
“There’s a nice steakhouse next door to the McDonalds in my town.
I can eat a quality lunch there for the same price as McDonalds,“commentedone TikTok user.
“Been happening for a decade now.
prices go up, quality goes down, and it takes them forever to make it.
It’s not even fast anymore.
Much better to just go to a normal restaurant.
“Quality is fine, but I inconvenience the employees by ordering.
A second useradded: “Yeah thats how I feel too.
Like they’re angry I even came by.”
Reading “Five Guys prices are out of control,” the post collected 75,000 likes.
One X userrepliedthat “5 guys is not good food.
Especially for those prices.”
However, that doesn’t mean Five Guys is particularly healthy fare.
For instance, the barbecue sauce alonecontains10 grams of sugar per serving.
You get better service, a healthier meal, and you don’t smell like grease.”
Social media offers more than a few revealing clues explaining this apparent shift in customer sentiment.
One recentposton Reddit titled “Can y’all still afford jack?”
Now it feels not worth it.”
One Redditorrepliedwith similar thoughts, stating: “It’s absolutely ridiculous.
Quality of food has gone way down and they’ve raised prices well beyond everyone else.”
An additionalcommentcalls Jack in Box’s prices “insane” and the food “less than mediocre.”