That translates to lots of cookie cravings that need to be satisfied.
Customers are alsoenamoredwith the cookie flavors.
Insomnia’s already sizable footprint is set to get even bigger this year.
Crumbl/Facebook
For starters, the company has a massive social media presence with more than 6.8 millionTikTokfollowers and 3.8 millionInstagramfollowers.
That ever-changing menu gives people a reason to keep coming back to Crumbl time and time again.
On any given week, you’ll masses ofTikTokerssharing videos reviewing the new flavors.
Insomnia Cookies / Facebook
Mrs. Fields
ThoughMrs.
Milk Bar
What do Corn, Compost, and Blueberry & Cream all have in common?
According to customers, thoserisks have definitely paid off.
Levain Bakery / Facebook
Crumbl/Facebook
Mrs. Fields / Facebook
Courtesy of Milk Bar
