Celeb-favorite grocery chain Erewhonhas been a topic of conversation in certain Los Angeles circles for years.
Here are ten fascinating things we learned about this beloved grocery store that you should know.
Its founders were strong believers in a macrobiotic diet.
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Together they both preached his teachings and ultimately started Erewhon.
Erewhon is named after a satirical Samuel Butler novel.
It began as a bulk food store in Boston.
Even the founders' kids had to follow their parents' beliefs.
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5.
The first Erewhon was raided by the FDA after a woman died.
She possibly developed scurvy in the process and ultimately died shortly thereafter.
The founders claimed a macrobiotic diet could cure everything from cancer to AIDS.
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7.
Their youngest son co-founded Peloton.
The Kushis' children appear to have been greatly influenced by their parents' devotion to healthy living.
Early iterations of Erewhon banned alcohol and red meat, but not cigarettes.
Erewhon’s interiors were designed to mimic the vibe of NYC living.
“In L.A., I could get into my car in my little bubble.
I could drive to work.
And I could literally not touch somebody for five weeks if I didn’t want to.”
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10.
It was Hailey Bieber’s idea to have a signature Erewhon smoothie.
“She was at the bar,” Widener told the outlet.
“She said, ‘Why aren’t we doing a smoothie together?'”
